Our past clients are our best proof, so it’s no surprise that customers who are referred by a friend are four times more likely to convert (Neilsen, 2018). So how do we leverage this pool of good press without coming across as awkward, or even worse, desperate? Here are 5 totally unawkward ways to ask a client for a referral. #1 Be Direct If you’re going to be direct
Stop trying so hard to make the sale and have clients knocking on your door instead. This is the antithesis of the shotgun approach - marketing for tomorrow. It's slow and steady but will give you a long-term pay-off. It's not the not all-that instantly measurable, but a sure-as-hell worth-it approach to driving sales in the long-run. So let’s begin… Demand Generation The first thing to remember about 'Demand
I think we're all settling into this "new normal" and it's safe to say, like any good business and community, we're adapting well and will be on the upturn within a couple of months. So we've prepared a list of things to help you make sure you're able to adapt to the new normal of business and have everything continue to run smoothly. After all, as