Does your company have the ultimate Sales Playbook? Do you need to kick-start your sales stat? Your Sales Playbook is your bible. It is what you show new employees and it is what you refer back to whenever you are stuck. It is the manifesto of your business and the encyclopaedia of your customer engagement. Sounds IMMENSE…. and you’re not wrong. That’s why this is Part One of
Let's talk about the why's and how's of creating the Ultimate Sales Playbook. Last week, we brought you The Ultimate Sales Playbook: Part I, ‘The What’. So now that we know exactly what it is, let’s talk about WHY the top benefits are and HOW to go ahead and actually do it! “THE WHY” Benefits: Consistency - The Sales Playbook is your Bible. This is where everything from sales tools,
With a constant evolving market and the beginning of the new financial year, it is the perfect time review your sales strategy. Here are six ways to kick-start your sales, before the new financial year starts. 1. Keep your eye OFF the prize, for now Nothing turns a lead sour faster than asking for money too soon. Remember, lead nurturing is well worth its returns in the long-run
It's time to get even more serious about your marketing and, rather than continue repeating the same and expecting a different result, setup 2020 so you can SOAR. Here are 10 Ideas to help you fail BETTER in marketing (must-do’s) to prepare your business post pandemic.. 1. Plan For Failure, Not (Just) Success The purpose of this is not to be negative or think you’re going to fail. Planning
Automation, or rather the industry buzz phrase ‘Sales Force Automation’, when uttered, can incite a certain fear and loathing among sales teams. Why? Because of misunderstandings and incorrect ideas attached to automation when it comes to sales. We are here to myth bust and manage expectations about automation and what it can do for your sales processes. Ready to find out how to successfully implement automation? 1.
Have you ever wondered what the importance of sales and marketing alignment is? Despite the fact that sales and marketing departments are on the same team, they’re not always the best of friends. In fact, a survey from 2011 found that 87% of the terms used by marketing and sales teams to describe each other are negative, while a more recent LeanData survey showed that “51%