‘RevOps’—the new business buzzword. 'RevOps' stands for ‘Revenue Operations’—and it's relevant across every aspect of your business. Job roles focused on revenue—like Chief Revenue Officer and Vice President of Revenue—are growing twice as fast as similar sales roles on LinkedIn. We work Revops every day. At its heart, RevOps is about maximising revenue—through the lens of Customer Experience before, during and after sales. That lens helps reimagine roles into
Rebranding is inevitable. But too many rebrands are pure fluff. A new logo, a modern colour palette, not much else. Your email signature and home page change—but nothing changes for your business. But we say ‘enough fluff’. There’s a better way. Done right, rebranding can revitalise your teams, engage your customers, grow your sales—and even save your business. You need a rebrand when
Social selling takes age-old truths about human nature and designs them for the emerging business internet—cleaned up, people-based, and largely happening on LinkedIn. You’ve got a great business. Your clients and customers love it. But you’ve hit a ceiling. Growth is elusive. You’ve tried what you know about social selling, digital marketing—and digital agencies—but you get junk leads. Empty clicks—or crickets. You’re doing it wrong. People made you great
A new website is what you need—we get it. It’s outdated. A bit tired. And it doesn’t work. The last web designers promised the world—but now the shine’s worn off, you’re in a world of disappointment. You suspect that you’re closing sales despite your website—not because of it. So you need a new website. From… another web agency? Beware—the curse of the new website starts there. If you
For Rod Stead—General Manager at GI Building Sciences (GIBS)—bold marketing with Hunt & Hawk grew his sales by 10x—and made his company a fortune. As manufacturers of green building insulation, GIBS entered the pandemic concerned that growth might be out of reach. After mixed success with past marketing and sales efforts, they had no accountability, visibility, or strategy—or the tech to tie it all together. They were flying
Why your CRM can run your business. There’s a new chemistry emerging in business management. Software offers ever more data. Integrations become ever more possible and ever more complex. Business success comes from coherence, and one tool is emerging—to rule them all. That one tool is a Business-wide Management Tool. It may be closer at hand than you think—as close as choosing and mastering the right CRM (spoiler
Too many industry insiders don’t dare say it. Most marketing agencies suck. It’s not rocket science—but too many marketing agencies burn your fuel, then never break atmosphere. You’ve probably learnt the hard way. After bootstrapping, then funding, then building a culture that’s ready to scale—you’ve been let down by a marketing or branding agency. Big promises, bigger briefings, avalanches of slick documents full of (ahem)
Most accounting firms deal with heaps of software on a daily basis that ultimately make up their tech stack. All of which help accountants manage and organise numbers and client data. However, rarely do any of these help with actually looking after their clients. This is where accountants need help… and where a Customer Relationship Management software or CRM comes in. CRM is technology that streamlines and
The saying may go, ”The best things in life are free,” but for us, it has come in THREE! Hunt & Hawk is turning the BIG 3 this month! We were actually caught off-guard when the team reminded us—but, we are pretty damn proud of what we’ve achieved in these last 3 years. Looking back at when we started this sales and marketing agency, it was
‘Content’ has become a very 21st century word. Consumable content, valuable content, video content, explicit content (!). ‘Content’ is the all-encompassing way we describe the audio-visual information we consume. Here are 5 steps to creating content to hype and hustle to make sure you’re as CONTENT as possible with the content you create for your business! 1. Find your Audience This is your starting point. What is your