Running a business is like running a marathon - we’ve all heard this before. The more you train, the further you’ll go. There are no shortcuts, and you certainly can’t rely on skill and speed alone. It takes a combination of strategic planning, process, endurance, and strength in order to succeed. You also need to equip yourself with the right tools - the right shoes -
Automation, or rather the industry buzz phrase ‘Sales Force Automation’, when uttered, can incite a certain fear and loathing among sales teams. Why? Because of misunderstandings and incorrect ideas attached to automation when it comes to sales. We are here to myth bust and manage expectations about automation and what it can do for your sales processes. Ready to find out how to successfully implement automation? 1.